The future is here, holographic display coming to retailers in 2020

The new revolutionary technology developed by the privately owned company HOLOH was showed off at private exposition. Luckily we received passes to enter the expo. The product looks very bizarre at first as it is a 4K third generation LED display positioned horizontally over a base with the screen looking upwards, in the middle of the screen is structure made of undisclosed mostly transparent glass or glass-like plastic (no touching was allowed), its shape is an upside down pyramid with a flat bottom

(Photo Credits:BBC)

The Holoh Display as its called, works by projecting the same image directly in front of the four flat slopes of the central structure but each image has a different coloration. The colors of the display are blue, red and orange (this is the general color not especific shade) with the last display used to put some miscellaneous details and a central structure that gets colored by the other three. The display is somewhat limited because of the colors, most images have a blueish or purpleish tint but as of now only this colors work due to them having just the right frequency of light to be reflected by the semi transparent material. With this an image is projected in the middle, the image can be highly detailed if a bit transparent.

For now HOLOH is working to perfect the display as much as possible and is working right now with big studios and streaming devices to format movies and television series into the proprietary "hh" format so that old favorites can be seen in a new perspective that feels closer to you and enrich the original property with 3d projection. Holoh is also working with film makers and major game studios to give them the tools to make new properties that fully take advantage of the hardware.

The revolutionary product will be made available in sommer 2020 with a projected price point of $899.